redefined.

marketing /

You don’t need more ideas. You need a clear plan.

I partner with creatives, entrepreneurs, and brands to shape strategy, structure, and stories that support long-term growth — helping you move from ideation to aligned execution.

→ How We Work Together

→ About Alexa

Ways to work with me

However you’re moving forward — refining, building, or expanding — there’s a way to work together that fits.

SESSIONS — Quick clarity + strategic direction

PLAYBOOKS — Done for you comprehensive marketing strategy playbook

SYNCS — Seasonal alignment for campaign launch + execution

INTENSIVES — Focused 30-day sprint for high-impact progress

ROADMAPS — Refine or build new foundations to go-to-market

RETAINERS — Ongoing partnership for consistent momentum

How I support you

Strategic support for brands navigating growth, visibility, and execution in an increasingly crowded digital space.

01. MARKETING STRATEGY

02. OPERATIONAL CONSULTING

02. DIGITAL CONTENT + WEB DEISGN

03. CONTENT + SOCIAL MANAGEMENT

04. RETREAT+ EVENT MANAGEMENT

IN COLLABORATION

IN COLLABORATION

A detailed anatomical black and white illustration of the human digestive system, including the stomach, intestines, pancreas, and liver.

Text reading 'Full Circle for Forest Products' on a black background

Pixelated, stylized text that appears to spell 'happy' in a gold and purple color scheme.

Black silhouette of mountains at sunrise with sun rising between two peaks

Stylized text reading 'Shop Kenora' with decorative design elements.

A plate with two sausage links, scrambled eggs, hash browns, toast, and a side of ketchup.

Text reading "RICHARDSON TALENT STRATEGIES" on a dark background.

experience

client/

If I could clone Alexa so that she could work exclusively for myself and YIB, while simultaneously serving every other lucky client and future client who hires her I would, because she’s truly invaluable.

And I’m not just saying that because I was lucky enough to work directly with her for the last 4 years.

I’m saying that because she’s incredibly talented and good at what she’s about to do for you. Because let’s be honest, if you’re reading this, chances are you are highly considering the proposal she’s probably already sent to you. I’m here to tell you to stop wasting your time reading this testimonial and hire Alexa to expand your business’ reach.

I can promise you, she’ll be the best investment you’ve ever made.

-Jacq Gould, Founder of Your Inner Babe